PRODUCTION PROCESS

Following an enquiry for a media production, a member of the Visions By Design team will usually have a preliminary meeting with the client, at no cost or obligation, to discuss their needs.

Once we have an understanding of the clients goals, we then prepare a proposal which outlines the objectives and the methodology in creating the video, the timelines, & the costs. Upon approval by the clients, an agreement is signed and we get to work.
Step One is Pre Production
This is where we do all the planning from the designing & scripting to planning the filming shoots & the people & equipment we'll need.
Some things you should consider are:
  1. Who is your target market?
  2. What are the special features & benefits that separate your product or service from your competitors?
  3. What is the message that the video needs to deliver?
  4. What is your planned method of delivery for getting your video into the hands of your customer?
The script will be designed around these points.
If this part of the process is done well, then everything else will fall into place.
Step Two is Production
This is where we put the pre production plan into motion and begin all the filming, based on the script & the shot list we've developed.
Step Three is Post Production
This is where all the footage from the filming days is brought into the computer & then the art of editing the story begins. Here we make sure that the final product is a reflection of the original project objectives.
Post Production also incorporates the process of recording high quality Voice Over (Narration). This is done with a suitable Voice Over Artist in a recording studio.
We also locate appropriate background music which is subtle & nicely fades into the background of the video, while still adding to the overall ambiance & atmosphere of the final cut.
Text, graphics, & logos can all be included to create a sophisticated & professional finished media product.
And the last step is outputting the project in the required format.
Experience has taught us that this process is methodical,
efficient, & conducive to a dynamic end product.
This approach gives meaning to the phrase
"Plan the work, and then work the Plan"
 
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